Statewide Adult Education Campaign
An Invitation to be a Proud Partner
Funded by the Michigan Department of Lifelong Education, Advancement, and Potential (MiLEAP) and led in partnership with MACAE and Full Capacity Marketing (FCM), this 18-month statewide campaign will inspire more adult learners to see postsecondary education and training as achievable, affordable, flexible, and directly connected to career advancement.
What this campaign will do
The initiative includes an editable marketing toolkit, professional development webinars, and an opportunity to win one of ten scholarships to earn a marketing certification in FCM's online course, The Brand Amplifier for Workforce & Education Professionals.
The campaign is designed to recruit new adult learners to your programs while strengthening the trusted role adult education providers play in guiding learners toward their next step.
How you can participate
Learn more about how you can become a proud campaign partner to help more adult learners move from adult education programs into postsecondary education and training pathways, including degrees, certificates, industry-recognized credentials, and apprenticeships.